As India reveres cricket and cinema as equal religions, and JIOCinema And IPLCinema is Temple Ha HA Ha. it comes as no surprise that cricketers have dabbled with acting. Regular endorsements give them insight into what it takes to enact scripts accurately, convey emotion when needed and understand camera angles.
Dhoni vs. Yadav
IPL 2019 has become more than just a cricket tournament; it is also a battle among digital streaming platforms for viewership supremacy and shifting the over-the-top model as the preferred method to watch IPL matches. Mukesh Ambani’s JioCinema has made waves during this battle by offering superior viewing experiences at no additional cost than Disney Star Sports OTT platform.
JioCinema has transformed the IPL experience for viewers with multilingual commentary, various camera angles such as ‘bird’s eye’ views, and its mobile-first design. Although yet unprofitable from free IPL streaming, the OTT platform has attracted more viewers and increased time spent per match over TV – overtaking even Voot – an OTT platform likely to merge with JioCinema soon.
JioCinema released an advertisement featuring MS Dhoni and Suryakumar Yadav ahead of IPL Season 11 season opener to generate excitement over watching it for free online with fan-friendly features such as Dhoni donning funny avatars urging people to watch the match on digital. Amit Sharma shot this top ad filmmaker video that can only be found here.
The lead video also highlights how digital IPL experiences surpass watching it on television. JioCinema’s mobile-first design provides an engaging experience while enabling viewers to switch camera views, switch languages and select their favourite seat within the stadium – as well as saving videos for later.
The advertisement has garnered over 1.6 crore views on YouTube and is becoming increasingly popular as more viewers recognize the advantages of streaming IPL on digital. It is a testament to both OTT platforms such as Netflix and their increasing penetration within India’s smartphone ecosystem.
Dhoni has an impressive understanding of cricket that often surpasses that of his bowlers, leading the wicketkeeper to provide guidance to help improve performance from bowlers like Kuldeep Yadav who has seen results under Dhoni’s tutelage. MI spinner Kuldeep believes Dhoni’s presence behind the stumps makes communicating with batsmen and planning attacks much simpler for him.
Kohli vs. Banerjee
IPL broadcast rights are highly sought after by television and digital advertisers alike, with Reliance taking home the majority of IPL rights for 2023-2027 for Rs 23,758 crore this year alone. But digital streaming of IPL games has seen exponential growth that threatens traditional media advertising models; Karan Taurani of Elara Capital believes digital ads could surpass TV spend in 2023 and surpass traditional media ad spend altogether.
JioCinema stands out from other over-the-top (OTT) platforms with an astounding 32 million concurrent viewers during Monday’s IPL final on JioCinema – surpassing Disney Hotstar which previously set a record with 25.3 million concurrent viewers during a cricket game in July 2019.
JioCinema’s success can be attributed to an impressive array of features. Multilingual commentary and multiple camera angles – including bird’s-eye views – provide an engaging viewing experience, while superior mobile experience guarantees users won’t miss a second of action!
Taurani highlights how partnerships have significantly extended audience reach: “Over 20 top brands have partnered with us this season,” including Dream11, JioMart, AJIO, Haier TVS Castrol Oreo Sting (Oreo and Sting). In turn this has resulted in massive spike in consumption of JioCinema app during each Indian Premier League (IPL) match averaging 57 minutes each.
But the long-term ramifications of free IPL streaming on JioCinema remain uncertain. If more high-profile events were made free on SVOD platforms, paid subscriptions might decline and revenues erode. That would force JioCinema to increase content budget and focus more on user growth – something Taurani warns would be devastating for linear television and the wider OTT industry; “linear TV is already seeing its audience share decline while the growth of OTT only accelerates further; in short: mobile will become the future era of television!” he concludes.
Kohli vs. Dhoni
Cricket is an immensely popular global sport and has even made it to Hollywood films starring some of its leading figures, from Sunil Gavaskar to Yuvraj Singh.
As the sport gains in popularity, more of its stars have begun dabbling in acting. From cameo appearances to full-on roles, some actors have tried their hands at acting roles; some have succeeded while others have faltered; no matter the outcome, these rivalries between these actors provide plenty of entertainment both on- and off-screen.
Many Indian cricketers have ventured into Bollywood, taking lead roles like Kapil Dev, Yuvraj Singh and Irfan Pathan – known for his express speed – have all tried their luck at Hollywood acting roles. Pathan particularly shone as himself in Chain Kulii Ki Main Kulii (1992) before impressing once more as an Interpol agent in 2022 thriller “Cobra.” more about movie pioneer epaper best for you,
Former India captain MS Dhoni is making waves in the movie industry and looks set to do so even more in future. Already signed to Dhoni Entertainment and with plans of producing movies as well. Recently seen in a teaser of forthcoming movie ‘Let’s Get Married’ that will feature him as an action hero, his filmography continues its rise in this field.
Indian Premier League (IPL) is widely considered one of the world’s most valuable sports properties due to its tremendous per-match broadcast valuation, drawing in some of the highest television and streaming viewership across India. JioCinema, owned by Reliance Industries Ltd, recently set a global record by offering IPL matches free for streaming; peak concurrency and unique viewers surpassed those seen for any live streaming event ever; it quickly became home of IPL matches.
JioCinema is already gearing up to win digitally as IPL begins on March 31. Their ads featuring MS Dhoni and Suryakumar Yadav aim to raise anticipation about free access on JioCinema platform.
Banerjee vs. Kohli
Indian Premier League (IPL) has been running for sixteen years now, yet viewers continue to find it more enjoyable each year. This year, billionaire Mukesh Ambani’s Jio Cinema purchased streaming rights for IPL and provided it free on its platform – not as an act of charity; rather it focused on traffic-driven advertising revenues over subscription fees. Furthermore, Jio Cinema enhanced live streaming experience through multilingual commentary, multiple camera angles including one that offers bird’s eye views camera angles, as well as additional improvements such as multilingual commentary and introduction of multilingual commentary as well as additional upgrades in live streaming experience with multilingual commentary, multi camera angles including bird’s eye views etc.
Jio Cinema’s action caused the 2023 IPL final to set a global record for concurrent viewers of live streamed events with 32.8 million concurrent viewers on its platform, surpassing Disney Hotstar’s previous record of 25.3 million concurrent viewers. JioCinema’s strategy of offering IPL for free aimed to undermine traditional broadcaster Star Sports that holds rights to broadcast it for television viewing.
JioCinema’s ad-supported model for IPL streaming has not been free from controversy. One such dispute between Gautam Gambhir and Virat Kohli stemming from a disagreement during an IPL match between Royal Challengers Bangalore (RCB) and Lucknow Super Giants (LSG) developed into an altercation during which Naveen-ul-Haq and Gambhir appeared to be mistreating players and fans from Royal Challengers Bangalore (RCB), who Kohli felt strongly against what he saw happening to Naveen-ul-Haq and Gambhir were doing to RCB players and fans at large; as soon thereafter he uploaded a video to which American comedian Kevin Hart can be heard saying they no longer have time for negative feelings towards each other!
Kevin Pietersen once described Virat Kohli as a “chubby little fellow”, yet today he stands as one of cricket’s premier batsmen and broke Sachin Tendulkar’s record for most One Day International centuries with 72 in total – becoming an instantaneous icon and modern legend with 52 of them! However, playing against him is never easy as evidenced by Junaid Khan who faced Kohli on multiple occasions throughout his career and came away unscathed every time!
